#TBF25 Q&A: Making entertainment accessible to all
Nimbus Disability is the company behind the award-winning Access Card which gives disabled people better access to entertainment venues.
The company already works with notable partners such as Merlin Entertainments, Paultons Park, and Derby County Football Club among others, but how much further can it branch out?
Prior to TheTicketingBusiness Forum 2025, which begins in Manchester on April 28, we spoke to Nimbus Disability’s managing director Martin Austin MBE to find out more about accessibility in the industry.
What projects are you currently working on?
Martin Austin MBE: “The Access Card continues to grow and we’re currently making a number of improvements to our Nimbus Operating System, NOSA.
“This is where businesses manage their access information and can check customers’ access requirements.
“We’re currently rolling out a supplier directory which contains information about a range of third party suppliers that businesses may want to engage.”
What are your aims for 2025?
MA: “Just to keep up the momentum we’ve gathered over the last few years – we’re always expanding and bringing more new businesses on board to the scheme – most recently branching out into sports with the likes of Principality and Allianz stadiums.”
What’s the next challenge for you and your team?
MA: “Keeping up the momentum – we process around 1,500 applications from disabled people every day which means the team continues to grow.”
What is the most exciting development in the industry for you right now?
MA: “It’s seeing the increased move towards a consistent approach to accessibility across a range of different sectors.
“We’re lucky enough to work with ticketing events from theme parks to theatres to stadia.”
Explore the future of ticketing with Martin Austin and hundreds of other industry leaders at #TBF25 at Emirates Old Trafford, Manchester, from April 28-30. BOOK TODAY.
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