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Programme

#TBF25: Meet the Advisors

TheTicketingBusiness Forum is back with a game-changing twist for 2025. As the meeting ground for the world’s entertainment, sports, arts, and leisure powerhouses, #TBF25 goes far beyond ticketing to embrace the entire eCommerce ecosystem for entertainment.

This year, we’re handing the reins to our newly-formed Programme Advisory Panel – aka The Advisors – an elite band of industry leaders who bring unrivalled insights into every facet of discovery, sales, and customer engagement. They’re shaping an agenda that’s bold, practical, and future-focused.

We’ve picked their brains and will be bringing you a jam-packed programme based on their latest research, ‘hot-off-the-press’ news, exciting developments in the market, and insights about the big externalities that folks in entertainment, ticketing and tech should be thinking about.

For 2025 our band of experts – The Advisors – includes:

  • Carolyn Sims, Director – CMSA Consultancy
  • Chris Carey, Founder, FastForward (FFWD)
  • Edwin Suk, Group Director IT, Stage Entertainment NL
  • Emily Tuffin, General Manager, Sports Travel & Hospitality UK
  • Hugh Gledhill, Marketing Strategy Director, Layered Reality™ Experiences
  • Jasper Hope, Opera & Broadway Advisor, The Royal Commission for Riyadh City
  • Jerome Thibaud, Independent Consultant
  • Jim McCarthy, Co-Founder & CEO, Impresario Strategic Growth Service
  • Katy Raines, CEO, Indigo
  • Lesley Li Zhang, Managing Director, The Creative China
  • Mark Brooks, Head of Commercial Operations, Elite League
  • Martin Austin MBE, Managing Director, Nimbus Disability
  • Paolo Monguzzi, Head of Stadium Revenue & Entertainment Juventus FC
  • Sarah Bagg, Founder, ReWork Consulting
  • Shah-Zeib Ahmed, Director, Glosancon-Sports
  • Su Jella, Director of Data/Insights, Tennis Australia
  • Tim Chambers, Managing Director, TJChambers Consultancy

And we’ve a few more additions to announce in the coming weeks!

Join us at Emirates Old Trafford, Manchester (28-29-30 April 2025) as we plug in, connect, and re-imagine the entire eCommerce ecosystem, from marketing and discovery to pricing, CRM, analytics, and loyalty.